Free Website Audit

Find out what is holding your website back. Our free audit checks your speed, crawlability, on-page SEO and AI readiness, then tells you in plain English what to fix first.

Run my free audit
  • 100% free
  • No sign-up or card
  • Results in minutes
  • UK team in Swansea

Prefer to talk it through? Book a free live audit or call 01792 002497.

How does the free website audit work?

It takes three steps and about five minutes. You do not need to install anything or share any logins.

  1. Enter your website address

    Type in your website address and press Run my free audit. There is nothing to sign up for.

  2. We scan your site

    We crawl up to 25 pages, run Google's speed test on a phone and check which search engines and AI tools can reach you.

  3. Fix what matters first

    Your report sorts every finding by how much it matters and explains each one in plain English, with steps to fix it.

What does the free audit check?

We scan your site the way Google and AI tools see it, then sort every issue by how much it matters.

Crawling and indexing

We crawl up to 25 of your pages, the way Google does. You see every broken page, redirect and thin page, plus whether your sitemap lists the pages that matter.

Speed and mobile

Google's own speed test on a phone. Each measure, from main content load to page jumping, is shown against Google's good, needs work and poor bands.

Content and markup

Titles, descriptions, headings, image text and structured data on each page, plus how each page looks when shared and pages that may compete with each other.

AI readiness

Which search engines, AI answer tools and AI training bots your site lets in, and whether you have an llms.txt file to guide AI tools.

Trust and conversion

The things that turn visitors into enquiries: reviews on show, contact details, your Google Business Profile link and working analytics.

Clear findings, in order

Every issue is sorted into high, medium or low. Tap any finding to see the affected pages, what it means and how to fix it.

What is a good website speed score?

Google measures speed with three Core Web Vitals. A page passes when it meets all three "good" scores below. Your audit shows where each of your scores sits against them.

Google's Core Web Vitals thresholds for a good score
Measure What it means Good score
Largest Contentful Paint (LCP) How long the main content takes to load 2.5 seconds or less
Interaction to Next Paint (INP) How quickly the page responds to a tap or click 200 milliseconds or less
Cumulative Layout Shift (CLS) How much the page jumps around while loading 0.1 or less

Source: Google, Web Vitals.

What happens after your audit

Every result tells you what it means, where it is and how to fix it. Pick the route that suits you.

Fix it yourself

Start with the red issues. Most small fixes take a few minutes and need no technical skills.

Talk it through

Book a free live audit and we will go through your results with you and agree what to do first.

Book a free live audit

Let us handle it

Our monthly plans fix the issues and keep checking your site so new ones do not creep back in.

Find out more about our SEO, answer engine optimisation and generative engine optimisation services.

Free website audit FAQs

Is the website audit really free?

Yes. There is no cost and you do not need to sign up or enter card details. Type in your website address and the audit runs straight away.

What does the free audit check?

It scores five areas out of 100: crawling and indexing, speed and mobile, content and markup, AI readiness, and trust and conversion. You get an overall score, a score for each area, and a list of findings sorted by how much they matter.

How many pages does it check?

The audit crawls up to 25 pages of your site. It shows every page it found, how many words each one has, and which pages have problems, so you can see where to start.

Can AI tools like ChatGPT find my website?

The audit checks whether your site lets in the main search engines, AI answer tools (such as ChatGPT, Claude and Perplexity) and AI training bots. Search and AI answer tools decide whether you can be found and quoted. Blocking training bots is your choice and never counts against you.

What does "likely" mean next to a finding?

Some things cannot be fully confirmed from outside your site. For example, analytics may only load after a visitor accepts cookies. We mark these as likely so you know to double-check them.

How long does the audit take?

Most results appear within a few minutes. Quick checks show first, and the rest fill in as each part of the scan finishes, so you can start reading straight away.

Can I fix the problems myself?

Often, yes. Every issue is written in plain English with what it means, where it is and the steps to fix it. Many small fixes take only a few minutes.

How often can I run a free audit?

You can run one free audit every 30 days. If you need another check sooner, book a free live audit and we will go through your site with you.

What if I want help fixing the issues?

Book a free live audit. We will walk through your results on a call, explain what matters most, and show you how our monthly plans can fix and maintain everything for you.

Written by Darran Goulding, Founder of Digital Visibility, Swansea. Last updated .

Want a second pair of eyes?

Book a free live audit. We will walk through your site with you and show you the quickest wins.

Or call us on 01792 002497